We connected 3 disconnected sales databases into one pipeline without migrating CRMs, here’s the approach

When a business expands across multiple product lines or acquisitions, customer data almost always ends up scattered across separate databases where sales teams struggle to get a clear picture of customer activity because one product's leads live in an old CRM another group's contacts sit in marketing software and direct inquiries arrive through a separate database. The instinctive reaction from software vendors is to propose a massive, year long CRM migration to rip everything out and star