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After 25 years in banking I built a price tracker for iPhone. Beta testers caught 202 price drops in four weeks.

I spent most of my career in financial services, most recently leading ANZ Plus, ANZ’s digital banking app, to more than a million customers. The thing I took away: the money tools people actually use are the ones they don’t have to think about. So I built Save Genie. You save a product from Safari or a store’s app with the Share button, and it watches the price for you. It sends an alert when the price drops or the item is back in stock, and it shows you when the item is cheaper somewhere

五维评分

付费意愿
52
需求真实度
60
个人可落地
62
竞争空间
32
新鲜度
45

AI 分析

痛点:用户想买的东西价格波动大、容易买贵,手动反复查价比价太麻烦,需要自动监控降价、补货和跨店比价。

目标用户:有网购习惯的 iPhone 用户,尤其是喜欢收藏心愿单、家庭共享购物清单的消费者(澳新美英加市场)。

证据:In four weeks of beta, testers’ saved items dropped 202 times: 20% on average, and 60% at most. It’s free (15 items, with ads), and Premium removes the limits and ads and adds the Mac app.

变现:Freemium 订阅:免费版限 15 件商品+广告,Premium 解锁无限监控、去广告、Mac 桌面端;后续可加联盟营销返佣(比价跳转购买链接抽成)。

MVP:先只做单一平台(如 iOS Share Extension)+ 3-5 个主流电商站点的价格抓取,实现「保存商品→降价/补货推送→历史价格曲线」,用本地通知+云函数定时抓取,2 周可出可用版本,先免费积累种子用户再上订阅。

竞品:Honey、Keepa、CamelCamelCamel、Shoptagr、Slickdeals、PriceBlink

摘要:一位在澳新银行数字业务做了 25 年的从业者独立开发了 iPhone 比价追踪 App Save Genie,通过 Safari/商店分享按钮保存商品并推送降价、补货和跨店更低价提醒,还支持家庭共享心愿单。四周 Beta 期间测试者收藏商品共降价 202 次,平均降幅 20%、最高 60%,采用免费+订阅(去广告、解锁上限、Mac 端)模式,已在澳新美英加上线。但该赛道已有 Honey、Keepa、CamelCamelCamel 等成熟玩家,竞争空间有限。