reddit · SaaS · 10-16 14:50 61 分 ← 返回列表

AdSense alternative for Indie Developers

Recently I was looking around on TrustMRR . I follow the creator Marc Lou so naturally I found out about the website and wanted to know what it is for myself. I checked out the leaderboard and clicked my way through a few SaaS's when I noticed something. There were highlight banners of a handful of SaaS's on the left and right side of the website. On the bottom right was one empty slot with a subtle "Advertise 2/20 spots left". This is when I understood that he sells ad slots on TrustMR

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付费意愿

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AI 分析

痛点：独立开发者用AdSense变现审批麻烦、按流量付费且广告丑且不相关；像TrustMRR那样直接卖广告位又缺少标准化工具和市场。

目标用户：有独立流量的小站、SaaS、Newsletter作者，以及想精准触达独立开发者受众的广告主。

证据：No hassle of getting approved with AdSense. No being payed according to visitors and maybe the most important aspect - no ugly and irrelevant ad banners on your website. ... 'Advertise 2/20 spots left'.

变现：广告位交易抽成、订阅费、托管/支付/审核增值服务，或按成交收佣金。

MVP：2周内做：创建广告位并生成嵌入代码；未售出时显示CTA跳转到商店页；广告主上传素材、预订并支付；站主可审批和查看简单展示统计。

竞品：Google AdSense、BuySellAds、Carbon Ads、TrustMRR（手动售位案例）、SponsorShip / 其他赞助市场

摘要：发帖人看到Marc Lou的TrustMRR手动出售广告位，页面显示“2/20 spots left”，认为可替代AdSense。于是构思SponsorZone，让独立开发者创建嵌入式广告位并卖给广告主。机会在于独立开发者直接赞助变现，但双边市场和自身付费意愿尚未被验证。