reddit · SideProject · 09-22 04:50 56 分 ← 返回列表

How are you guys handling promotion?

With AI of course now, the actually building of that quick idea that’s been in your head for years is easier than ever. One thing I completely underestimated was the promotion of it - getting eyeballs and actually converting to a download. For example, I built 3 apps over the summer. All solved pain points that I had in my life. Onboarding for each is very minimal. #1 “HoopMe” - simply a pickup basketball app. Nothing like any of the few that are on the market I saw. I have a 100s of fr

五维评分

付费意愿

需求真实度

个人可落地

竞争空间

新鲜度

AI 分析

痛点：独立开发者能快速用AI做出App，但推广获客和把浏览量转化为下载极难，付费投流效果也很差

目标用户：独立开发者、独立黑客、小型App开发者

证据：23K views on TikTok post about it and less than 50 downloads in a month ... Not even sure where to go next after paying for TiKTok 12 hour ads promotion. ... I thought building would be the hardest part but I got that wrong! Converting views into downloads is a beast!

变现：订阅制推广工具或服务，按发布次数/下载转化收费；也可做垂直App发布渠道、自动生成多平台营销内容并追踪转化

MVP：2周内做一个独立App发布助手：内置Product Hunt/Reddit/TikTok等发布清单，自动生成各平台文案和短视频脚本，附带简单UTM/下载来源追踪，先帮开发者把发布流程跑通

竞品：Product Hunt、AppSumo、TikTok Ads、Reddit Ads、AdCreative.ai、Sensor Tower

摘要：发帖人用AI在夏天做了3个App，但推广转化极差：TikTok 23K浏览换来不到50下载，另一个8月上线仅3下载，还有一个只有自己用。他付费投了TikTok 12小时广告仍不知下一步，说明独立App获客和下载转化是真实痛点。