reddit · SideProject · 10-17 14:50 59 分 ← 返回列表

I built a carbon reporting tool after watching small businesses lose contracts over SECR data

https://thefloe.co.uk I disagree that carbon accounting is inherently complicated and requires expensive ESG consultants. All the data just needs to be in one place for it to be possible. So I made Floe to help UK SMEs handle carbon reporting without needing to hire those consultants.I would love to get some feedback on it from other builders here. Has anyone else here had to deal with SECR data gaps or carbon compliance requests from their clients? Founder in the UK here. I ran into

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付费意愿

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AI 分析

痛点：英国中小企业因为无法及时产出 SECR / GHG Protocol 碳排放数据，而丢掉客户合同或被客户合规要求卡住，只能花大钱请 ESG 顾问

目标用户：英国中小企业（SME）以及被大客户供应链碳合规要求倒逼的供应商企业

证据：kept seeing SMEs losing business simply because they couldn't produce SECR and GHG Protocol carbon reporting data fast enough to win and retain client contracts. / I disagree that carbon accounting is inherently complicated and requires expensive ESG consultants.

变现：按公司规模/站点数分层的订阅制 SaaS（月费 30–200 英镑），报告导出与审计包单独收费，后续可做顾问白标版本分成

MVP：两周 MVP：CSV/Excel 导入电费、燃气、差旅、车队数据 → 内置 UK DEFRA 排放因子库 → 自动折算 Scope 1/2/3 并一键导出符合 SECR 格式的 PDF 报告，先只覆盖英国市场与单一报告模板

竞品：Normative、Sweep、Plan A、Persefoni、Greenly、Zevero、Futureproof、Emitwise

摘要：英国创始人因亲身经历 SECR 合规麻烦，做了一个面向 UK SME 的碳报告工具 Floe，声称很多中小企业仅因无法及时产出 SECR 与 GHG Protocol 数据而丢单。帖子本身是自荐 launch，没有收入或付费用户数据，也未出现他人附和的付费意愿原话。赛道已有大量 ESG/碳核算 SaaS，差异化只能靠极简、低价和英国 SME 本地化。