I built in one of the most crowded niches there is. Here's what got me my first paying users, and what I got wrong.

For the last few months I've been building a tool where you paste a job link and get a CV and cover letter tailored to that job. I knew going in that this niche is crowded. Big resume apps have been around for years. They have the SEO, the budgets and the brand names. So I couldn't win by having the most features. I had to find another way in. What worked: blog posts and free tools I wrote a lot of blog posts aimed at the questions my users actually search for. Then I bu